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The BUSINESS Page

Viewbook Business Copy and Statistics - Final

1. Business Copy Page – Left Side of Spread:

Titles:

MORE THAN
BUSINESS
It’s Waterloo Business

Intro Copy: (60 Words)

You don’t want just any degree – you want one that will set you apart. At Waterloo, we’ll give you the in-depth technical skills and business savvy you need to make a difference in the professional world. Take your big ideas into the workplace, or stir up the entrepreneurial scene – it’s up to you. (53 Words)

In-Depth Details: (100 - 115 Words)

ENDLESS OPTIONS
At Waterloo, we offer more options than a formal business school: you can combine your interests through 17 different business programs. Pursue your love of English while taking courses in finance and statistics or learn how to succeed in both the science lab and the conference room. As a business student, you’ll develop the diverse skillset that employers crave, and have access to the entrepreneurial resources you need to bring your innovative ideas to life. You can gain paid experience working for Fortune 500 companies through our co-op program, or collaborate with Velocity mentors to create and build your own startup. No matter what path you choose, you’re in control. (110 Words)

Infographic: (20 Words)

o Graphic: 20% of Waterloo students are enrolled in business-related programs

o Introduction Copy: We’re one of the largest universities for business in Canada. More students means more relevant courses to choose from.

2. Statistics Page – Right Side of Spread:

  • 7,500 STARTUPS (25 Words)
    • o Graphic: 1845 STARTUPS
    • o Copy: Waterloo is among the world’s TOP 25 Startup Ecosystems, with regional startup density second only to Silicon Valley (Startup Compass 2015).
    • BUSINESS + RESEARCH Graphic (10 – 15 Words)
      • o #1 school in Canada for venture capital-backed entrepreneurs
      • 80,000 Chart Graphic (7 - 10 Words)
        • o 88% of co-op students work in a field related to their degree two years after graduation
        • Quotation (13 - 15 Words)
          • o Placeholder Quote:
            1. i. “Students at the University of Waterloo are incredibly unique, completing up to 6 co-op terms in real companies with real responsibilities. They graduate knowing how companies work, how teams operate, how to add value, and are able to hit the ground unlike almost any other students in the world.”
              1. 1. Ted Livingston, Kik Interactive Founder and CEO
              • #1 (7 - 10 Words)
                • o #1 for career preparation (Globe and Mail University Report)
                • 4,500 (7 - 10 Words)

                o Top 10 in Business and Management and Accounting and Finance in Canada (QS Rankings 2016)

                • Bottom Left - Statistic Blurb: (40 Words)
                  • o What is Velocity?
                    1. i. Velocity is the leading entrepreneurship program at the University of Waterloo and largest free incubator in the world. 3095 students have participated in Velocity programs over the past eight years. Since 2008, it’s spurred the growth of 175 companies.